Beverage Industry – soda
Milestone One: Planning
In Module Three, you will submit the planning section of your final project. This milestone will be graded with the Milestone One Rubric.
Planning: For this part of the summative assessment, you will perform the second step of the four-step public relations process, planning. You will provide an overview regarding the history of public relations and how it exists today for the industry you have selected. Your slides will be tailored to the audience of that industry.Create three slides, in your presentation, that discuss the history of PR for your industry, include any major milestones, and how the field uses PR today.
Explains what research was found to support ethics and best practices. The notes section should be used and references provided.
The presentation must reflect information for your target audience.
Overview
You will create the planning section of your public relations campaign and post it to the provided discussion area. You will provide an overview regarding the history of public relations and how it exists today for the industry that you selected for your module two journal last week. Your slides should be tailored to the audience of that industry. You will receive feedback from both your instructor and your peers to incorporate into final submission in week seven.
Prompt
In your initial post, identify the industry that your presentation will be developed for and attach your PowerPoint Presentation to the discussion area. The presentation should consists of 4–5 slides. After you have completed your initial post, provide peer feedback to at least two of your peers by identifying the strengths and weaknesses of their presentation, and specifically highlighting the extent to which your peers have met all components of critical element II.

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