Global Business Environment Deadline: 29th October 2021
Assessment Guidelines
Word Count: 500 (+-10%)
Scenario:
You are to select a UK company and conduct a PESTEL analysis on the firms operating environment and identify the key drivers of change that the management should be taking notice of in their deliberations for the future direction of the firm.
All models, theories and supporting secondary research material must be referenced using the Harvard format.
General Instructions:
Font: Arial / Times New Roman
Font size: 12
Font colour: Black only
Headings: Size 14, Bold and underlined
Sub-headings: size 12 and Bold
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Guidelines:
The final report should contain:
• Title page….. should include (module name, module code, BUCKS ID, word count)
• Executive Summary
• Table of contents (professionally laid out)
• Main Body o Introduction of chosen organisation o Political Factors (Brexit, Trade Policies) o Economic Factors ( Fiscal and Monetary Policy, Economic growth) o Social Factors (Cultural) o Technological Factors (IT) o Environmental Factors (Environmental Policies) o Legal Factors (Employment Law, National Minimum Laws)
• Conclusion
• List of References
• Appendix
Note: Correctly use the Harvard Referencing System for in-text citation and the Reference section of the report.
GOOD LUCK ?
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