– Paper (title page with question and word count; table of contents, commentary with subheadings)
Criterion B: Tools (must reference 2 tools) –
Criterion C: Data from supporting documents –
Criterion E: Does each tool relate back to your question? –
– Works Cited Page (3-5 sources listed in MLA Format)
– 3-5 supporting documents/sources highlighted
– Appendix/ces (tools, graphs, pictures, charts, financial statements, etc.)
*Appendices – list documents in order of how they are referenced to in the commentary/paper
There are also three aspects to an analysis
1.) Connect your analytical method (i.e. SWOT, Ansoff’s Matrix) to your RQ. Make it clear HOW this method is needed if you are to answer your question. Again some types of analysis will be more suitable for your specific RQ. You cannot simply do any old type of analysis. It is important that you do the right type of analysis, the analysis that answers your question.
2.) Perform the analysis correctly (and carefully), showing you know the purpose of it. Only use information that relates to your question.
3.) Finally, after you have completed each method, comment on your findings in a way that relates directly to your answer. Do briefly after each analysis (i.e. after your SWOT and after your Boston Matrix). You don’t need to tell us everything that you’ve just shown us. Just summarize the main findings which relate to your answer. The idea is that, by the time we get to your actual final conclusion, your conclusion is actually obvious to the reader.
This makes for a good report, which would be more useful to your manager because you’ve shown the manager, step-by-step
1) Why this analysis is necessary,
2) What the analysis shows, and
3) How that analysis relates to what the Business should actually do. You have therefore made it easy to understand and more convincing.

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